AGENTS ONLY
AGENT POWER
Story Challenge
2026
Share your story. Inspire another agent. Win R1,000 in Arthur Ford stock. 100 winners. Four rounds. One hashtag.
OPENS
8 July 2026
FINAL ROUND CLOSES
9 August 2026
WINNERS
100 Agents
Open to registered base-level Agents only · Gold Agents, VIP Agents, Traders & franchise owners do not qualify · South African residents aged 18+ · No entry fee ·
THE PRIZE
100 WINNERS
R1,000 EACH.
TOTAL WINNERS
100 Agents
25 winners selected per round
PRIZE PER WINNER
R1,000
Arthur Ford stock • redeemable in-store
TOTAL WINNERS
100 Agents
25 winners selected per round
PRIZE PER WINNER
R1,000
Arthur Ford stock • redeemable in-store
Prizes are in Arthur Ford stock valued at retail price, redeemable at an Arthur Ford store of your choice. Not transferable or exchangeable for cash. Prizes must be redeemed within 60 days of winner verification.
Full terms and conditions apply — see below before entering.
HOW IT WORKS
FOUR ROUNDS.
25 WINNERS EACH.
Full terms and conditions apply — see below before entering.
Round 1
Closes midnight
Sunday 19 July
2026
WINNERS ANNOUCED
Friday 24 July 2026
Round 2
Closes midnight
Sunday 26 July
2026
WINNERS ANNOUCED
Friday 31 July 2026
Round 3
Closes midnight
Sunday 2 August
2026
WINNERS ANNOUCED
Friday 7 August 2026
Final Round
Closes midnight
Sunday 9 August
2026
WINNERS ANNOUCED
Friday 14 August 2026
Round 1
Closes midnight
Sunday 19 July
2026
WINNERS ANNOUCED
Friday 24 July 2026
Round 2
Closes midnight
Sunday 26 July
2026
WINNERS ANNOUCED
Friday 31 July 2026
Round 3
Closes midnight
Sunday 2 August
2026
WINNERS ANNOUCED
Friday 7 August 2026
Final Round
Closes midnight
Sunday 9 August
2026
WINNERS ANNOUCED
Friday 14 August 2026
Didn't win in Round 1? Your entry automatically moves into the next round. Every eligible entry stays in the pool until 14 August 2026 — you only need to post once.
HOW TO ENTER
FIVE STEPS
TO ENTER
01
Film your video
Create an original video — 25 to 40 seconds, filmed upright in portrait. Your Arthur Ford product must be clearly visible. This video must be made specifically for this competition; reposts and previously published videos do not qualify.
02
Say the words
Your video must include the spoken words:
"Start small. Sell smart. Grow strong."
03
Post publicly
Post your video on your own TikTok account or as a public Facebook Reel. Your account must be set to public — private posts cannot be viewed by the judges and will not qualify. Your post must stay public until 14 August 2026.
04
Tag Arthur Ford
Tag @arthurfordsuperior in your caption so we can find your entry.
05
Use the hashtags
Include these in your caption. #AgentPowerStory is required for all entries. TikTok entries must also include the two below:
#AgentPowerStory
#ArthurFord
#StartSmallSellSmart
That is it. Posting your video publicly with the correct tag and hashtags is your entry. No further submission is required.
What Judges Look For
Win on
These Terms
Encourage Another Agent
The most important thing. Does your story make another Arthur Ford Agent feel like they can do this? Judges are looking for videos that inspire, not just impress.
Clear Product Visibility
Arthur Ford product must be clearly visible in your video. Make sure the branding is seen — not just mentioned.
Effort
A well-put-together video counts. You don't need a professional setup — but you do need to show that you took it seriously.
confidence
Speak clearly. Own your story. Judges are drawn to agents who believe in what they're doing and aren't afraid to show it.
Views, likes, shares, and follower counts do not determine winners. This is not a popularity contest. It is about your story and how well it speaks to another agent.
Final entries close · Midnight, Sunday 9 August 2026
Start Small.
Sell Smart.
Grow Strong.
Your story could be the one that changes another agent's direction.
FULL TERMS & CONDITIONS
Promoter
AF Brands (Pty) Ltd · Company Registration 2013/094126/07
Competition Period
Opening date: 8 July 2026. Weekly entries close midnight each Sunday until 9 August 2026. Weekly winners announced each Friday. Entries posted after the closing date will not be considered.
Who May Enter
Open to South African residents aged 18 and over who are registered Arthur Ford Agents at the time of entry. Gold Agents, VIP Agents, Traders, franchise owners, and employees, directors, and agencies of the Promoter and their immediate family members do not qualify. All winners are verified against Arthur Ford's Agent records. If an entrant cannot be verified, the entry is disqualified.
Entry Requirements
Original video created for this competition only (no reposts or previously published content). 25–40 seconds, filmed in portrait. Arthur Ford product clearly visible. Must include the spoken words "Start small. Sell smart. Grow strong." Posted publicly on TikTok or as a public Facebook Reel. Caption must tag @arthurfordsuperior and include #AgentPowerStory. TikTok entries must also include #ArthurFord and #StartSmallSellSmart. Post must remain public until 14 August 2026. Entrants may submit multiple entries. Each Agent may win only once.
No Entry Fee
No purchase or payment is required to enter this competition.
Judging & Rounds
25 winners selected per round by an Arthur Ford judging panel based on: the story's ability to encourage another Agent, clear product visibility, effort, and confidence. Views, likes, shares, and follower counts do not determine winners. Videos not selected in one round automatically enter the next. The judges' decision is final.
Prizes
Each of the 100 winners receives R1,000 in Arthur Ford stock (valued at retail price), redeemable at an Arthur Ford store nominated by the winner. Prizes are not transferable, cannot be exchanged for cash, and no change or credit is given on partial redemption. Prizes must be redeemed within 60 days of winner verification, after which the prize is forfeited.
Winner Notification
Winners will be notified by direct message or comment from the official Arthur Ford account on their winning video, and announced on Arthur Ford's official social media channels. Winners must respond within 7 days of notification and provide full name, Arthur Ford Agent number, proof of identity, and contact details. Failure to respond within 7 days or inability to verify may result in the prize being awarded to another eligible entrant.
Use of Videos & Images
By entering, entrants grant Arthur Ford permission to repost, share, edit, caption, feature, and use their video submissions, names, and likenesses for marketing purposes across official channels — including in compiled or edited campaign content — without further compensation. Entrants confirm they hold rights to all content in their video, including music, and have permission of any person appearing in it.
Content Standards
Entries must be suitable for all ages. No offensive, unsafe, political, discriminatory, misleading, sexually explicit, defamatory, illegal, or brand-damaging content. No specific income promises or earnings guarantees. No fake views, fake likes, purchased engagement, or bot activity. The Promoter reserves the right to disqualify any entry at its sole discretion.
General
The Promoter reserves the right to amend these terms or to extend, suspend, or terminate the competition where required. Participation constitutes acceptance of these terms. This competition is in no way sponsored, endorsed, administered by, or associated with TikTok or Meta.
POPIA — Use of Personal Information
By entering this competition, entrants agree that Arthur Ford may collect and process the personal information required to administer the competition. This may include name, contact details, Arthur Ford Agent status, TikTok or Facebook handle, submitted video, identity verification details, and store redemption details if selected as a winner.
This information will be used only for purposes related to the competition, including verifying and judging entries, contacting winners, facilitating prize redemption, record-keeping, and complying with legal requirements. Arthur Ford will not sell or share personal information with third parties for unrelated marketing purposes.
Entrants understand that videos entered into the competition are public and may be viewed, shared, or engaged with by members of the public on TikTok or Facebook. By entering, entrants give Arthur Ford permission to view, share, and repost their submitted entry for competition and promotional purposes. Personal information will be retained only for as long as reasonably required, after which it will be securely deleted or destroyed where appropriate.